The Brand Story 01 series, which we began writing in April, is now complete with all three episodes (#01–#03) published.
It shares the encounters with the members who are helping bring IGUSABI to life, as well as the story behind how the brand was founded.

Moving forward, we will continue to update our Brand Story with behind-the-scenes episodes on product development and more. We would be delighted if you could read along and look forward to the upcoming installments.

Brand Story 01